Jose Perez-Gurri, MD, FACS

Years Practicing: 30

Market: Miami, FL

RealSelf profile since: 2008

Pay-per-click wasn’t getting results anywhere close to RealSelf, so I quit doing it altogether

MY SNAPSHOT

My close rates on patients coming from RealSelf have been far higher than any other online source

TRAFFIC TO MY WEBSITE

*Referral traffic based on Google Analytics reporting referral traffic driven by RealSelf to Dr. Perez-Gurri’s website.

You can write all the books, speak at all the conferences, but that’s not going to put patients in your office. I keep telling people you are missing the boat by not getting involved in RealSelf

MY REALSELF STORY

I'm an old dog — it’s hard for me to learn new tricks.

I built my practice by showing my expertise and building my patients’ confidence. I know what works. I was reluctant to spend time answering questions until I saw the incredible power of RealSelf. There are no other sites out there that are as informational and unbiased as RealSelf, which brings a level of validity that other sites just don’t have. It is a winning combination, blending professional opinion with that of the patient undergoing the procedure.

I started with a free account and cautiously upgraded to Spotlight. I was recently showing a colleague of mine how many leads I generated last month from RealSelf, and his jaw dropped. You do need to spend the effort on RealSelf, but you get that back with a quality patient, who is ready to book a surgery and won’t nickle and dime you to death.

 

$15

cost per contact

100

average inquiries from RealSelf per month

$190

acquisition cost per surgery

MY BEST PRACTICES

Rapid response

Try to answer patients’ questions on the day they ask them

SHOW YOUR WORK

The more quality photos and videos you post, the more they see your expertise

REQUEST REVIEWS

When my patients come in for a follow-up, I ask if they are willing to write a review on RealSelf

View similar case studies from other doctors: